Psycho Bunny Boys Spring / Summer 2017 Lookbook
(Art direction, casting and location scout)
Brooklyn, NY
At 90 degrees at 9am, this shoot was certainly tricky with the little guy. The creative director and I decided on Brooklyn Bridge park for this lookbook to take advantage of the river shoreline and iconic bridges - giving it a 'summery' feel', but maintaining the edge and character of NY. These images were primarily used for the season's lookbook, which I designed, but also were the focus of all e-comm, social and website imagery for the boys collection.