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Psycho Bunny Spring / Summer 2017 Campaign and Lookbook

 

(Art direction, casting and location scout)

Bronx, NY

The primary direction with this shoot was to use focus on using natural light, in a space where we could photograph indoors and outside. Combining the interior of a white washed warehouse and its rooftop, we were able to get a lot of strong visuals for Psycho Bunny's Spring 17 lookbook and campaign imagery. Which were primarilly used for a printed book and e-commerce marketing collateral throughout the summer.

 
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